August 28, 2006
Helpful guide for evaluating web sites
We just finished this for a group of clients a few weeks back who wanted some way (apart from stats) to measure their own site's strengths and weakenesses. So here's what we came up with. Though we'd been practicing these principles for years, we were happy to have a good reason to put them into one concise document.
Seven little words if you're in a hurry.
-Brand
-Message
-Organization
-Utility
-Timeliness
-Compliance
-Feedback
If you'd like a free pdf (with a little elaboration), be our guest! We love to see great web sites everywhere and maybe this will help in some way.
7 Characteristics of Effective Web Sites